Senior Operator. Measurable Results.
Zachary Leifer is the founder of State of Mind Strategies and a senior commercial growth executive with 15+ years of experience at Fortune 500 companies and high-growth platforms. He has led both the marketing and technology functions at scale — an uncommon combination that informs every engagement State of Mind Strategies takes on.
The Approach
State of Mind Strategies doesn't sell frameworks. We solve problems, build systems, and hold ourselves accountable to the same commercial outcomes our clients are measured on. Every engagement starts with an honest assessment of the current state — what's working, what isn't, and where the highest-value opportunities are.
Career Timeline
Education
Core Expertise
Commercial Growth
P&L management, revenue strategy, pricing & yield management, go-to-market, customer acquisition & retention, and enterprise value creation.
AI & Digital Transformation
AI strategy & governance, digital transformation programs, customer data platforms, personalization architecture, and technology operating models.
Marketing Technology
MarTech stack design, CRM & CDP implementation, marketing automation, performance marketing, analytics infrastructure, and agency governance.
Leadership & Org Design
Team building, organizational scaling, performance management, change leadership, board-level communication, and capital allocation.